
The motorcycle and lifestyle event will be headlined by Phil X and the Drills performing for the first time in Thailand.
MALAYSIA (November 10, 2025) – Harley-Davidson extends its deepest condolences on the passing of Her Majesty Queen Sirikit, The Queen Mother of Thailand.
While Harley-Davidson will continue with the fourth edition of Asia Harley Days 2025, in partnership with Singha Soda on November 21 – 22, 2025, at Midwinter, Khao Yai, certain activities will be adjusted to respectfully observe the mourning period, with a special tribute to be held in honor of the late Queen Mother as part of the grand opening on 21 November.
This year’s motorcycle and lifestyle event promises to be the largest and most vibrant yet, bringing together riders, lifestyle enthusiasts and fans from over 20 countries and territories, including Thailand, South Korea, the Philippines, Malaysia, Vietnam, Indonesia, Taiwan, Hong Kong, India and Singapore. With over 80 H.O.G.™ (Harley Owners Group™) chapters and 100 motorcycle clubs from over 20 countries expected to attend, Asia Harley Days will be a true celebration of freedom, adventure and community.


The two-day festival will feature a dynamic lineup of activities designed to thrill and inspire. Attendees can look forward to these highlights:
- An iconic Harley-Davidson parade showcasing over a thousand motorcycles in a powerful display of unity onNovember 22 at 1pm from Midwinter.
- Adrenaline-pumping stunt shows, moto-skills contest (gymkhana) and test rides of the latest Harley-Davidson models at the Moto Zone, offering fans a chance to experience the brand’s performance firsthand.
- Participants will be able to vote for their favorite Custom models at the Custom Kings area for the finale of Custom Kings Asia.
Beyond the bikes, Asia Harley Days will transform Midwinter into a lifestyle haven, complete with food stalls at the food village, interactive games and fun activities at Freedom Lane, a lifestyle showroom stocked with apparel, merchandise and more and immersive brand and sponsor experiences at the Full Throttle Workshops.
Music will be a driving force throughout the weekend, with a stellar concert lineup that spans rock, metal, rap, pop and EDM sets. Each evening, Asia Harley Days will transform into a sonic playground, featuring a mix of international and local artists who bring raw energy, bold expression, and electrifying performances.
The festival is headlined by Phil X and the Drills, of Bon Jovi and Slash and the Conspirators fame, with other international acts from Japanese metal trio, Asterism, and rock artist, Johnny Pandora. Popular Thai artists namely Stone Metal Fire, J Jetrin, Flure, Noi Pru and Pok Mindset will also be performing along with DJ performances from DJ Mykris (resident DJ of Ultra Music Festival), DJ Joy Lila and DJ Blackat.
The event will also feature a “Freedom Crew Hangout”, where popular content creators like Guy Ratchanont from Thailand, Roh Hongchul from South Korea, Elizad Sharifuddin from Malaysia and JasteRock (Jaster Ngui) from Singapore will mingle with the crowd. There will be lucky draws with prizes such as a return trip for Harley-Davidson’s annual Homecoming 2026, in Milwaukee, USA.
Tickets for Asia Harley Days are available for purchase through the official website at https://www.asiaharleydays.com/ and at authorized Harley-Davidson dealerships. Attendees can choose between one-day and two-day passes, with options to include exclusive welcome packs. These packs vary depending on the ticket holder’s affiliation, whether they are H.O.G.™ members, Harley-Davidson owners, or the general public, and contain specially curated items to commemorate the event. In addition, official festival t-shirts will be available for pre-order at authorized Harley-Davidson dealerships. The event is family friendly with free entry for children below the age of 12.
| TICKET TYPE | 2-DAY PASS | 1-DAY PASS | WELCOME PACK | ||
| NORMAL TICKET | ONSITE TICKET | NORMAL TICKET | ONSITE TICKET | ||
| Price (with welcome pack) | 1,299 THB | 1,499 THB | 1,099 THB | 1,299 THB | Festival Brand, Custom Kings Vote, Games Card, H-D Stickers, Bandana, Welcome Drink, Festival Bag, Lucky Draw Coupon & Other Attractions |
| Price (without welcome pack) | 999 THB | 1,199 THB | 799 THB | 999 THB | Festival Band, Custom Kings Vote, Games Card |


Asia Harley Days 2025 is proudly supported by a lineup of sponsors who share Harley-Davidson’s passion for adventure and innovation. These include presenting sponsor Singha Soda, powered by AAS group and supporting partners Red Bull, Cardo & Rambler. Other sponsors include the likes of motor brands (Runstock, Öhlins, Michelin, Krungsri Auto, Art of Speed, Bassani Xhaust, Bangkok Custom Hot Rod Show, MoonEyes Shop BKK, Fatboy Design FBD Kustom Cycle Shop, Hug Custom, Porsche, Avatr, Jeep), lifestyle and tech brands (Insta360, Bolt, Amazing Thailand, Sena, Teleperformance, Products Bangkok, Code Entertainment, SF Group, United Airlines, Small Luxury Hotels, Shade Commune, Zalora, Helmet Heroes) and the venue itself, Midwinter Khao Yai. Their contributions help elevate the event experience and reinforce the strong community ties that define the Harley-Davidson lifestyle.
For more details about the festival, please visit https://www.asiaharleydays.com/.
Asia Harley Day 2025 teaser and assets can be downloaded at this link.
#HarleyDavidsonAsia #UnitedWeRide #AHD2025 #AsiaHarleyDays2025 #SinghaSoda
To learn more about Custom Kings Asia, please visit www.hdcustomkingsasia.com
To learn more about Moto Skills Asia, check out www.hdmotoskillsasia.com
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